ENDLESS RIBBON

FT ARTIST: Morag Myerscough
CLIENT: Coventry City Council
LOCATION: Hertford Street
SERVICES: Curator / Project Management

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HERTFORD STREET SHOPPING PRECINCT CANOPY TRANSFORMED INTO AN ENDLESS RIBBON OF COLOUR 

Morag Myerscough’s “Endless Ribbon Connecting Us” is a dramatic new installation in the canopy of Hertford Street. Myerscough transforms the space with a bold simplicity of light and colour, taking inspiration from Coventry Cathedral’s stained-glass windows. 

Using natural light to fuse the colour, Myerscough creates a place where, even with gloomy skies, colours radiate down with a warm glow to materialise in an endless ribbon that connects us all. Hertford Street is no longer an unloved part of town, it is a vibrant, radical beacon that puts the high street location very much on the map. 

“The City needs to be the art not just the stage. Artists can be involved in that journey and that conversation and can help with that transformation of place”​

Chenine Bhathena, Creative Director, Coventry City of Culture Trust